"Let's take an analytical approach. If you've been in business for a while and haven't seen your desired profits at the end of the year, allow us to use our experience to equip you with insights and a plan for the future." PROFIT OPTIMISATION involves analysing various factors such as revenue, expenses, and market trends to identify opportunities for improving profitability. PROFIT OPTIMISATION involves analysing various factors such as revenue, expenses, and market trends to identify opportunities for improving profitability.